HDFC Standard Life Insurance Co. Ltd is a leading life insurance company, headquartered in Mumbai. It offers both individual and group insurance plans. The company is a joint endeavor between HDFC (Housing Development Finance Corporation Ltd.) and Standard Life Plc. The former is one of the best housing finance organizations of India and the latter is a well known investment and financial savings services provider of United Kingdom. HDFC holds 72.3% of equity and Standard Life (Mauritius Holding) Ltd., 26% in the venture. The rest of shares are held by other companies.
With more than 400 branches as well as presence in over 980 towns and cities in India, HDFC is best known for the plethora of insurance policies and customer satisfaction it offers. The
company has also opened an office (liaison) in Dubai. The product distribution takes place via a multi-channel system that comprises – bancassurance partners, insurance agents, insurance brokers, direct channel and online platform.